‘Love,’ ‘Adventure,’ ‘Seduction,’ ‘Anger,’ ‘Passion,’ and ‘Danger’ are only some of the words that come to one’s mind when one thinks of the color RED.
You know how there are memes on the internet chastising people for completely giving up trying or putting effort into a relationship? The same intent translates into the relationship between a company and its customers.
Mother’s Day, at its core, is the celebration of motherhood, womanhood, and maternal bond. It is one day where we objectively ponder in awe about all that our mothers do and all that a woman can do.
If you have traveled to China and some parts of Asia, you may have likely seen or possibly shopped at one of the many Watsons retail stores for some medicine, cosmetics, or personal care products.
Welcome to 2021! 2020 was definitely a tumultuous year of epic proportions, and it is no small feat that you made it out in one piece. Like most people, you are probably looking forward to spending this year with more intention and meaning.
What used to be dubbed as a sing-along app, TikTok is now making dramatic waves in the beauty industry.
There are a lot of tremendous and credible brands and products in the beauty industry. However, those that come out trending or at the top of the ranks are trustworthy not just because of their credibility or efficacy, but also their marketing strategies.
India is the second-most populous country globally, with over 1.3 billion people making up this land of cultural richness and diversity.
Pre-COVID, the beauty and personal care industry is valued at a mighty $532 billion, according to a Business Insider article.
“If you want to take your brand global, it’s best to start by taking it local” should be the new mantra for beauty marketing.