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Monthly Archives: October 2020

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Fashion with Comfort - Living the Athleisure Life - Content Spa

Fashion with Comfort – Living the Athleisure Life!

Fashion Industry Insights, MarketingBy May Thawdar Oo29 October 2020

Leggings for workouts? Quintessential! Leggings for the workplace? Groundbreaking! (and not in a Miranda Priestly way).

Cosmetics and Personal Care Industry during and after COVID-19 - Content Spa

Cosmetics and Personal Care Industry during and after COVID-19

Beauty Industry Insights, Beauty MarketingBy May Thawdar Oo23 October 2020

Pre-COVID, the beauty and personal care industry is valued at a mighty $532 billion, according to a Business Insider article.

A Beginner's Guide to Localized Content Marketing for the Beauty Industry - Content Spa

A Beginner’s Guide to Localized Content Marketing for the Beauty Industry

Beauty Marketing, Localization, MarketingBy Sebastian Scheplitz15 October 2020

“If you want to take your brand global, it’s best to start by taking it local” should be the new mantra for beauty marketing.

Riding the Korean Wave in the Beauty Industry - Content Spa

Riding the Korean Wave in the Beauty Industry

Beauty Industry Insights, Beauty MarketingBy May Thawdar Oo8 October 2020

What started out as exportation of entertainment, music, TV dramas, and movies to Southeast Asia and neighboring countries, the phenomenal growth of Korean pop culture (or Hallyu) has extended its reach to Europe and the United States.

Going Green With Sustainable Beauty and Advocating for It as a Brand - Content Spa

Going Green With Sustainable Beauty and Advocating for It as a Brand

Beauty Industry InsightsBy May Thawdar Oo1 October 2020

We honestly believe that beauty is more than skin-deep, and holistic self-care should be a top priority for everyone.

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