Glossier: Leading the Beauty Industry with the Power of Community and Content Marketing
Millennials are the generation that has the power to make or break beauty brands in this modern day and age.
7 Makeup Hacks Every Woman Should Know
Hacks are creative ways of using items to do things they weren’t meant to do. Today, we’re going to show you some inventive ways that’ll allow you to do beauty-related things better and a lot easier. These are the makeup hacks every woman should know: 1. Pencil Liner that Glides On Pencil liners are great…
Best Celebrity Colorful Makeup Looks of 2019
Whether you are just posting your FOTD or attending events, the main aim is to slay. Celebrities are always in constant need to look glamorous and perfect and thanks to the brands sponsoring them and the makeup artists, every event, award show, balls, red carpet and movie premiere are seen as an opportunity to showcase…
9 Huge Branding and Marketing Mistakes that Beauty Companies Are Still Paying For
In 2019, it is more important than ever for companies to make sure that their branding and marketing strategies not only include everyone but don’t offend anybody in the process. While ideas thrown around in the boardroom can sound great, sometimes it doesn’t go over so well when it’s shared with the public. Being tone-deaf…
California’s Ban on Carcinogenic Cosmetics
Together with a rapid expansion of the beauty industry, we are free to select from a wide variety of personal care products.
7 Tips for Beauty Products Marketing
There is no doubt that the beauty industry has become one of the most important industries in the world. We all depend on it to look our best through the products and services rendered by thousands of brands in the industry. However, this billion-dollar industry is also characterized with stiff competition as new brands and…